【COMPANY OVERVIEW】
US based, Golf brand
職務内容 / Job Description
• Collect and assess the dedicated golfers’ insight, identify their needs and work with external and internal stakeholders to increase the brand's presence in the Japanese market, aligning with the
guidelines of the U.S. headquarters.
• Upgrade from the status by managing and designin content across communications, including traditional media, while keeping digital at the center.
• Develop and execute PR activities and branding strategies, with a focus on golf-specific media.
• Manage and upgrade owned media platforms such as websites, YouTube, SNS, etc., and develop strategies and drive masures the role of each media.
• Oversee and direcct the cultivation of brand loyalty within TEAM TITLEIST, utlizing data collected through evens and other channels with collaborating EC and CRM teams.
• Lead Brand Marketing Team and provide coaching & guidance to members.
必須業務経験・スキル
Skills and Experienced: Required
• Experience in planning and managing brand(s) (external events) - able to manage and administer branding (5 plus years).
• Leadership skills to lead a team, including scheduling, budgeting, and outside agencies, and to oversee overall brand communication.
• Rich working experiences with external ad/media agencies
• Experience in creating strategies for digital communications including SNS (FB/IG/YouTube) and directing content creation.
• Skills to manage and evaluate external agency performances
• Communication skills to collaborate with both global and local team members from different channels
• Rich knowledge of golf
その他、尚可要件のあると良い経験やスキル内容
Skills and Experiences: Nice to Have
・Experience working in the golf industry
・Experience overseeing brand and marketing operations for sports brands or luxury consumer durables
・Experience in brand management at an advertising firm or similar
ポジションの魅力・キャリア
Career attractions/Opportutnies
It will be an exciting opportunity working for one of the top global brands in golf products/gears.
The job will be dynamic with professional autonomy and responsibilities. Global exposure and
collaborations with the US or APAC team will be the attractions of this job.
Success in this position can lead you to expand and take on more responsibilities as a senior
member in the Brand communication department.
学歴/Education Bachelor’s degree in Marketing, Communications or Business is ideal
資格/Qalification None
語学/Language
English: Business Level (business trips to US and APAC, conferences)
Japanese: Native level