【COMPANY OVERVIEW】
Skin care product maker
【JOB RESPONSIBILITIES】
Brand Messaging: Develop and maintain a brand messaging strategy that ensures consistency in voice, tone, and messaging across all channels, including digital, print, and social media.
UI/UX Oversight: Collaborate with the design team to oversee the UI/UX of digital assets, ensuring they meet high standards of user experience and align with brand guidelines.
SNS Advertising: Develop and execute social media advertising campaigns that are innovative and effective, leveraging insights to maximize reach and engagement.
SEO Strategies: Implement SEO best practices in content creation and website optimization to improve organic search visibility and drive traffic.
Performance Analysis: Regularly analyze and report on the effectiveness of communication strategies, using data to inform future campaigns and adjust tactics as necessary.
Cross-Functional Collaboration: Serve as the key liaison between marketing, creative teams, product management, and external agencies to ensure seamless coordination and execution of brand communications.
Market Trends: Stay up-to-date
with the latest trends in brand communications, digital marketing, and consumer behavior to continually enhance our strategies.
【REQUIREMENTS】
Bachelor’s degree in marketing, Communications, or a related field.
Minimum of 3 years of experience in a brand communications or marketing role, with a proven track record of managing successful communication strategies.
Strong understanding of UI/UX design principles and their impact on brand perception and user engagement.
Experience with SNS advertising, SEO, content marketing, and digital analytics tools.
Excellent verbal and written communication skills, with the ability to craft compelling messages for diverse audiences.
Creative thinker with strong analytical abilities to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
Leadership skills with experience in managing cross-functional projects and teams.
Ability to work in a fast-paced environment and manage multiple projects simultaneously.