Marketing Specialist

Location Tokyo
Discipline Life Science
Job type Permanent
Salary Negotiable based on Experience
Reference 36307


Global healthcare manufacturer


【Job Responsibilities】

In the strategic marketing team, you will perform the following duties to enhance the development and execution of a clear marketing strategy for market expansion.

  1. Planning and analysis (30%)

  2. Product management (30%), and

  3. Support overall team communication and process management (40%)


1. Planning and analysis (30%)

  • Utilize standard marketing methodologies for generic and applied use

  • Establish key SMART goals, priorities, strategies, and tactics

  • Create regulatory filing priority lists for portfolio optimization

  • Price non-reimbursable items

  • Forecast sales demand

  • Submit cost/capital expenditure plan

  • Review and analyze monthly sales, review tactics as necessary, and prepare monthly management reports

2. Product management (30%)

  • Link global/regional marketing and new product launch plans

  • Manage strategy development and execution of new product launch plan in coordination with Sales Specialists

  • Manage the portfolio of the Supply Chain department in collaboration with Operations and Sales

  • Work with Sales Management to ensure sales representatives are properly trained on the product

  • Manage target progress through CRM

  • Link marketing strategy, marketing communication strategy, and tactics to improve branding

  • Work with the Quality team to ensure that product complaints are handled appropriately

  • Work with the Digital team to create promotional tools

  • Improve plumbing at conference exhibits, plan and develop effective luncheon seminars

  • Build incentive plans for the sales team

3. Support overall team communication and process management (40%)

  • Prepare data for analysis

  • Update information entered into various systems

  • Capex management

  • Redemption price support

  • KOL Arrangement support for domestic and international events

  • Arrangements for overseas guests visiting Japan