PR Manager

Location Tokyo
Discipline Marketing
Job type Permanent
Salary 経験に基づき交渉可
Reference 39552

【COMPANY OVERVIEW】

 Luxury fashion brand from Europe

 

【JOB RESPONSIBILITIES】

  • Setting objectives for the PR team and monitoring team members’ performance

  • Plan and operate the full year PR strategy for ON/OFF media & SNS to acquire qualitative earned exposure/post for Product/Event Activities and others and manage the budget

  • Determine measurable campaign objectives and KPI

  • Plan and develop contents efficiently to reach the target audience. • Be in charge of Product Consignment for Press – Product selection and negotiate /proposal to get qualitative exposure

  • Promote brand towards press/influential people through PR activities including COM event

  • Assign tasks and projects to the PR team

  • Track and influence media coverage • Report on PR campaign’s results

 

【REQUIREMENTS】 

  • Strong interpersonal skills and leadership

  • Experience in luxury brand business with more than 8 years preferable

  • Flexible and open-minded, with excellent communications skills, both written and verbal

  • Proficient in English, able to interact with Milan headquarters

  • Presentable, sense for fashion and high-end product