American technology company specializing in pets
-Develop SNS marketing strategy in Japan using your digital knowledge.
-Work closely with the global and Japanese teams to execute and measure the effectiveness of SNS campaigns
-Collaborate with pet-related influencers and communities to design and execute strategies to deliver highly-engaging communications to customers
-Design and implement strategies to expand brand awareness.
-Create content for owned media
-Participate in global company-wide activities, lead projects in Japan and collect and disseminate local Purpose case studies in Japan.
-Proactively input industry trends in digital marketing, identify opportunities for brand exposure and proactively take action, without being bound by existing industry concepts.
-5 years + experience in social network marketing
-2 years + experience in influencer marketing
-Experience managing Instagram/Facebook ads (mainly official account post boosting)
-Marketing experience in a B2C company
-Knowledge of digital advertising and analytical tools
-Experience in data-driven and creative thinking in content creation (experience in copywriting and video production preferred)
-Fluent in Japanese and a good command of English at a business level.