Senior Marketing Specialist
[OVERVIEW]
We are a leading innovative technology company providing value-added services to collectors worldwide. We grade, authenticate, store and sell millions of record-setting collectibles while modernizing and digitizing our processes to fulfill our mission of empowering collectors to pursue their passions. We are always looking for talented people to join our growing team.
Our services range from coins, trading cards, Funko Pops, video games, event tickets, autographed merchandise and much more.
Since our founding in 1986, we have graded and authenticated millions of items and have over 1,700 employees with offices in our Santa Ana headquarters, Jersey City, Seattle, Hong Kong, Paris, Shanghai and Tokyo.
[RESPONSIBILITIES]
- You will be responsible for planning, developing, promoting and operating marketing aimed at consumers and businesses to encourage more people to use the grading and appraisal service more frequently.
- You will not only be responsible for formulating concepts, planning strategies and executing projects in every phase from customer acquisition to development, but you will also be responsible for leading a project team and guiding it to success.
- You will be part of the Sales & Marketing team and will work in the Tokyo office
*Work from home: up to 2 days a week (applies after trial period)
- As a member of the PSA brand, which provides the world's largest grading and appraisal services, you can lead the expansion of your business in Japan.
- We can plan and execute a wide range of initiatives in collaboration not only with our Japan office, but also with the marketing team in our US office, which is our HQ.
- As the team is still in the start-up phase, this is an environment where individuals who are willing to get hands-on and join in building a team can thrive.
- You will get a sense of how you can incorporate your own ideas to further enhance services and markets, such as establishing new business schemes and developing content.
[REQUIREMENTS]
■ Basic requirements
- Bachelor's degree (equivalent work experience is acceptable)
- 5+ years of marketing experience in web and app services for consumers or businesses
- Basic knowledge of the trading card market (basic terminology, typical market challenges, bonus if you know value of collectors' items, etc.)
■ Mindset
- People who can empathize with and embody our company values
- Those who understand PSA's services and brand and can promote them with the awareness of being at the forefront of customer contact
- Those who can proactively work towards expanding services and take action on their own initiative
- People who have the flexibility to see things positively and think through the best solutions to problems
■ Work experience
- Experience contributing to both "acquisition" and "activation" of consumers and businesses
- Leading the conversion funnel improvement efforts
- Leading the charge to improve retention funnels
- Experience in collaborating with internal and external stakeholders in English in promoting marketing operations
■ Knowledge and skills
- Those who have the drive to consistently commit to achieving ambitious goals from hypothesis formulation to project execution and drive the results
- Business level English and Japanese language skills
[ADDITIONAL BENEFITS]
- Social insurance: All full-time employees are covered by employee pension insurance, health insurance, workers' compensation insurance, and employment insurance.
- Paid leave: Annual leave and special leave can be taken according to our work regulations.
- Retirement benefits plan: Defined contribution pension plan (DC)
- Various insurances: Group Life Insurance (GLI), Group Disability Insurance (GLTD)
- Allowances: Commuting allowance provided in accordance with our work regulations
- Employee Discount: Discounted rates available for employees ordering appraisal services (approval required)
- A bright and fun work environment: Invitations to various events, including festivals, holiday events, team building activities, etc.